Locations: (Brazil, Canada, Colombia, Costa Rica, Mexico, United States, China, India, Thailand, Belgium, France, Poland, Spain, United Kingdom, Rwanda, or South Africa)

Acre is proud to partner with Griffith Foods to recruit a visionary and dynamic Global Lead for New Markets & Underserved Communities. The Global Lead will lead efforts in entering new markets focused on providing affordable, nutritious, and accessible products to underserved, economically disadvantaged, or nutritionally at-risk communities. This role is designed for an entrepreneurial leader who excels at creating and implementing new, sustainable business models that drive social impact while ensuring commercial viability.

In this role, you will lead the development of innovative approaches such as value chain optimization, equitable pricing models, and mission-aligned partnerships to address systemic barriers to affordability and accessibility in service of delivering Griffith’s 2030 Aspirations. Griffith Foods’ 2030 Aspirations are an integrated sustainable business strategy that is driven by the company’s purpose to Blend Care and Creativity to Nourish the World™.

Griffith Foods’ 2030 Aspirations require a transformative mindset to support the delivery of impact metrics across three areas: 1) sustainable food system networks, 2) a nutritious and sustainable portfolio, and 3) new markets and serving the underserved.

Essential Duties & Responsibilities

Strategic Development of New Business Models

Responsible for supporting regions with developing new commercial initiatives/projects that enable Griffith Foods to meet the unmet nutritional and affordable needs of underserved markets, aligning with the brand’s purpose and 2030 Aspirations.
Develop a global roadmap to identify and enter new commercial initiatives/projects, informed and aligned with regional roadmaps that meet the unmet nutritional and affordable food needs of underserved markets through product development, targeted nutrition, and business models that deliver long-term financial and social impact.
Guide, advise, and ensure regional long-range plan roadmaps for New Markets and Serving the Underserved (STUS) enable delivery of the global STUS impact metrics, including 1 billion meals to nutritionally underserved/overserved by 2030.
Assess regional market plans and pilot initiatives to evaluate each regional market’s opportunities, challenges, and key success factors.
Advocate for and communicate the importance of serving underserved populations to internal stakeholders and external partners.

Market Expansion for Social and Financial Impact

Provide project leadership as agreed with the Regions, of regional serving the underserved initiatives, gather data, align on critical KPIs to scale and refine approaches based on outcomes and segment/community feedback.
Create innovative business models tailored to local needs, ensuring affordability and scalability, while maintaining commercial objectives.
Lead the development of guiding principles and parameters for affordable and accessible nutrition with input from the Global and Regional Nutrition Team.
Support regional Global and Regional Partnership & Ecosystem teams to build partnerships with local organizations, governments, suppliers, customers, and NGOs to strengthen market entry, and sustain pilot to long-term financial and social impact.

Collaboration Across Regions and Functions

Partner with Regional and cross-functional teams, including product development, supply chain, marketing, business development, nutrition, and finance, to align objectives and integrate innovative models into the company’s operations.
Act as a champion for underserved communities within the organization, fostering collaboration to drive impactful solutions.
Advocate for mission-aligned practices and business models internally and externally, building momentum for solutions that create meaningful change.
Engage with regional teams and leaders to understand unique needs and support to adapt global strategies to local contexts.

Impact Measurement and Iteration

Establish KPIs with global Impact reporting, monitoring, and evaluation framework to measure the success of new business models and market entry strategies, including affordability, accessibility, and nutrition metrics.
Use data-driven insights and community feedback to refine and scale initiatives.
Align global goals with local community needs, market dynamics, and regulatory requirements.
Share learnings and best practices across the organization to build a culture of innovation and impact.

Qualifications

Extensive experience in market development, business strategy, or related areas, with a portion in a leadership capacity.
Demonstrated program leadership and execution in one or more of the following: sustainable innovation; social entrepreneurship; leading or scaling socially driven food ventures or brands; or leading food, health, or nutrition insecurity programs at a regional or global level.
Proven success designing and scaling innovative business models that prioritize affordability, nutrition, and accessibility.
Experience addressing challenges in underserved or emerging markets, particularly in nutrition, food service, food processor, or consumer products.
Strong expertise in value chain optimization, pricing strategies, and sustainable operations.
Exceptional relationship-building skills with governments, NGOs, and private sector partners.
Entrepreneurial mindset with the ability to thrive in dynamic, fast-paced environments.
Exposure to impact and measurement modeling methodologies.
25-30% international travel required.

Skills and Competencies

Deep commitment to social impact and improving quality of life for underserved populations.
Strong systems thinking, business acumen, and strategic capabilities.
Strong communication and stakeholder management, with a talent for fostering collaboration across diverse stakeholders.
Cultural competency and sensitivity in addressing the needs of diverse communities and consumers.
Ability to bring and integrate diverse perspectives to solve complex challenges creatively.
Ability to translate vision into actionable and scalable strategies.
Understanding of global development issues, particularly related to food security, nutrition, and economic mobility.

About Griffith

Griffith Foods is a global manufacturer of food products, providing a wide range of taste and texture components for food industry customers throughout the world. Griffith products include seasoning blends, sauces and dressings, dry mixes, coating systems, dough blends, and food bases that are used in an extensive variety of applications from snack foods and processed meat and poultry to ready meals. Customers include food processors, restaurant operators, and grocery retailers. Griffith Foods products are key components of foods offered by many of the world’s best-known companies.

Interested? Apply directly or reach out to Shannon Lewis at shannon.lewis@acre.com

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Global Lead for New Markets & Underserved Communities