We're not looking for a salesperson.

We're looking for someone who owns a room before they open their mouth.

Be Better My Friend makes high-performance plant fats that work 1:1 like butter. Same recipe. Same process. Same result. No compromise. We've spent four years proving it in real bakeries across the UK, Europe and Asia-Pac.

Now we're ready to take it the the next level, starting with the UK.

We need someone who already knows which doors to knock on.

Who doesn't need a playbook.

Who closes, not just talks.

This isn't a job where you inherit a territory and manage it.

This is a job where you build something that didn't exist before.

You'll work directly with the founders. No layers. No politics.

£60K base. Realistic £120K when the UK is performing.

Equity on the table after 18 months.

The product is real. The proof is there. The momentum exists.

What's missing is you.

If you felt something reading this, you're probably the right fit.

Send us:

→ Your CV or LinkedIn

→ Three bakeries you'll convert to Be Better and exactly how you'll do it

Shortlisted candidates receive the full job brief and will be invited to complete a paid assignment.

DM us or mail joost@bebettermyfriend.com

NB:

We start freelance by design. Autonomy first. We scale structure after results.

Milestones tied to revenue, (semi-)industrial wins, distributor POS activation and repeat order rate

Be Better My Friend jobs

UK sales manager