Digital Content Associate

Laird Superfood • Remote (United States) • 2m ago

ABOUT THE ROLE

We're looking for a curious, organized, and digitally fluent Digital Content Associate to join our marketing team. This is a junior role built for someone who wants broad exposure across the full digital marketing stack — you'll touch email, content, project coordination, and more. You won't be siloed. You'll learn fast, own real work from day one, and grow into a well-rounded digital marketer.

If you're the type who gets excited about a well-organized campaign brief, notices when an email subject line could be punchier, and thrives in a collaborative environment where no two days look the same — this role is for you.

ABOUT OUR BRANDS

Laird Superfood: Founded by big wave surfer Laird Hamilton, Laird Superfood makes functional food and beverage products — including superfood creamers, coffee, and hydration — built to fuel performance and everyday wellness. The brand blends functional ingredients with clean, simple formulations to help people fuel their best day.

Navitas Organics: Acquired by Laird Superfood in early 2026, Navitas Organics is a superfood company specializing in organic, nutrient-dense ingredients like cacao, maca, and chia. The brand is rooted in sourcing integrity and making functional superfoods accessible for everyday cooking, baking, and wellness routines.

RESPONSIBILITIES

Marketing Project Management

Help manage the marketing calendar, tracking campaigns, content deadlines, and cross-functional deliverables

Coordinate between internal teams (creative, product, ecommerce) and external agencies or contractors to keep projects moving on time

Maintain project management tools — creating briefs, updating timelines, and flagging blockers

Support campaign launches from briefing through QA, helping ensure assets and copy are ready and accurate before go-live

Retention Marketing & CRM

Assist in building, scheduling, and QA-ing email and SMS campaigns in Klaviyo

Help manage and maintain audience segments, flow triggers, and suppression lists

Assist with A/B test setup and document learnings to improve future sends

Help maintain list hygiene and assist with loyalty or subscription program communications

Content Management

Own the organization and maintenance of digital asset libraries — keeping files named, versioned, and accessible across the team

Support content updates on the website (Shopify) including product copy, imagery, banners, and landing pages

Coordinate content requests — writing clear briefs for creative and design teams and tracking requests through completion

Help maintain a content calendar and ensure assets are delivered on time across email, social, and site

General Digital Marketing Support

Support paid social and SEO teams with asset coordination and content needs as they arise

Stay current on digital marketing trends, tools, and best practices and bring relevant ideas to the team

Assist with performance reporting across channels using Claude — pulling data from Klaviyo, Google Analytics, Shopify, and other platforms into digestible summaries

QUALIFICATIONS

1–3 years of experience in a marketing, content, or ecommerce role (internships count)

Familiarity with email marketing — Klaviyo experience is a strong plus

Comfortable working in Shopify or a comparable ecommerce platform

Organized and detail-oriented with a proven ability to juggle multiple projects simultaneously

Strong written communication skills — you can write a clear brief, a sharp subject line, or a concise status update

Experience with project management tools (Asana, Monday, Notion, or similar)

Analytically curious — you're comfortable pulling basic reports and making sense of what the numbers say

A self-starter who asks questions and doesn't wait to be told what to do next

Experience using Claude to improve workflows and maximize outputs

PREFERRED QUALIFICATIONS

Experience at a DTC or CPG brand