Beyond Meat, Inc. — Beyond The Plant Protein Company™ — is a plant protein company offering a portfolio of plant-based products made from simple ingredients, without GMOs, added hormones, or antibiotics, and with 0mg cholesterol per serving. Founded in 2009, Beyond Meat's core products are designed to have the same taste and texture as animal-based meat while being better for people and the planet.
Role: Shopper Marketing Manager — based in El Segundo, CA.
Job Summary
Beyond Meat is looking for a Shopper Marketing Manager to develop and execute best-in-class retail programs linking brand and sales objectives — connecting the Beyond Meat brand and products to customers and consumers through innovative shopper solutions, both in-store and online.
Responsibilities
• Own strategic oversight of Shopper Marketing annual plans, programs, and turnkey tools nationally and by account
• Partner cross-functionally to develop and execute omnichannel campaigns that strengthen brand equity and drive sales
• Act as a key resource to the internal sales team, developing and executing plans to achieve results
• Develop ongoing relationships with account customer marketing teams
• Use category, shopper, and retailer insights to generate learning agendas and shopper-centric selling stories
• Manage business metrics (sales, share, revenue, space allocation) and customer journeys
• Partner on shopper marketing materials including sales decks, POS, and field executions
Requirements
• BA required; MBA a plus
• 5-7+ years of experience in marketing, with 3+ years in retail or shopper marketing
• Substantial CPG experience managing large retail accounts or mass retailers; Food/Bev preferred
• Strong knowledge of omnichannel marketing and syndicated data sources (SPINS, Numerator)
• Strong communication and presentation skills; comfortable interfacing with all levels of the customer
Compensation
The starting annual base pay for this role is between USD $95,000 and $110,000, plus eligibility for bonus and benefits.
Beyond Meat is an equal employment opportunity employer. Candidates are considered for employment without regard to race, creed, color, national origin, age, sex, religion, ancestry, veteran status, marital status, gender identity, sexual orientation, or any other characteristic protected by applicable law. Applicants must be authorized to work for a U.S. employer; this role is not eligible for visa sponsorship at this time. Apply via the link below.
